Many of our team meeting agenda templates start by celebrating wins, and the weekly marketing meeting is no exception. Why? Because sharing good news kicks your session off with positivity and momentum. Was there a recent PR win? A day with a lot of website traffic? Has a customer agreed to do a case study? Share and share alike!
Then, by always setting aside time to review goals and KPIs, this marketing meeting agenda ensures a data-driven approach to planning. Even the most brilliant marketing ideas need to be validated with data. But don't let your weekly meetings get too bogged down by reviewing every metric. Focus on looking at data that could actually impact your strategy or planning.